Why “It’s not what you know it’s who you know” Is Killing The Editing Industry

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by Shiny

Have you ever heard someone in the video editing industry say “Its not what you know its who you know”? It’s a tale as old as the industry itself, but talented editors are being ignored and leaving the industry as a result.

We need get rid of this idea that ‘its not what you know its who you know’ if we want to encourage diversity in our workforce. This is my letter to the industry of how we can get rid of this idea that ‘its not what you know its who you know’ and reduce it to simply ‘Its what you know’.

00:00 – Introduction
01:50 – The Current State of the Industry
04:25 – The Problem with the Current System
05:38 – The Impact of Elitism in the Industry
08:17 – The Challenges for Beginners
09:08 – The Issue of Trust and Rates
09:41 – Proposed Solution: Standardized Qualifications
12:54 – The Vision for Unsplice
14:24 – The Future: Freelance Editing Agencies
15:26 – The Problem with the Post-production Industry
16:06 – Solution: Standardized Rates
16:31 – The Role of Unions
17:31 – The Freelancing Advantage
17:54 – The Issue with Salaries
19:52 – Anonymity and Equality in Editing Agencies
21:31 – The Power of Unity
22:56 – The Importance of Seeing Peers as Friends, Not Competitors
24:23 – Conclusion and Call to Action

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Thank you for listening!

Shiny

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Want to be a freelance video editor but not sure where to start?

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